Ed Brodow joins us and gets right to the point on how to walk away from a deal. With 32 years of experience, seven books under his belt, and many Fortune 500 clients, to say Ed is a negotiation expert would be a huge understatement. And there’s also his experience as a professional actor after working in New York and Hollywood for 12 years.
On this week’s podcast, we’re going to learn about negotiation consciousness. Ed created this phrase about 25 years. It’s the idea that if you have high negotiation consciousness, it means you’re not afraid to ask for what you want, and you’re not afraid to challenge anything or anybody. In a world where we’re constantly being told how to behave, what to think, what to do, who to vote for, what clothes to wear, what your job should be and so on, a negotiator is not afraid to challenge the assumptions that are thrust upon them. So with the exception of red lights, Ed suggests challenging just about everything else.
Ed’s sharing why optimism is so important, gives insights on the confidence mystique, how to use the Colombo method, and more!
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Guests: Ed Brodow
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